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Everything You Know About Marketing is Wrong! (Companion Course)

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Price: US$4.54

We'll reveal the strategies you can immediately deploy that will enable you to out-think, out-market and out-sell your competition

We can help you build a million dollar or even multi-million dollar business with this companion video course based on the #1 Internationally selling book.

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We'll reveal the strategies you can immediately deploy that will enable you to out-think, out-market and out-sell your competition

We can help you build a million dollar or even multi-million dollar business with this companion video course based on the #1 Internationally selling book.

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Reviews
Rosemarie Ballmer

Reviewed on 16th Jan 2023

A simply great and wide-ranging book about marketing!

I've read a few books about marketing recently, as I'm currently setting up a new coaching course myself. This one helped me to get a clearer concept for my own marketing while I was reading it. I found myself tending to use generalized jargon in my marketing, which does not help me to emphasize the clear value of my offer and does not help my potential clients to differentiate me from the vast majority of other providers, but effectively makes me invisible. At the beginning of the book, John North presents in detail his “conversion equation,” how to attract the attention of potential clients with his marketing. What John North shares in his book not only makes one hundred percent sense, it has all hand and foot and has already been tried and tested thousands of times. His tips on how to position yourself as an authority in your field are invaluable! Social media presence and marketing, search engine optimization, websites as automatic sales machines, emails, elevator pitches, networks, and so on... John North has filled the book to the brim with everything you need to successfully market your business - regardless of whether you're just getting started or simply want to position yourself better and increase your profits. I will pick up this book again and again!!!

Kate Johansson

Reviewed on 16th Jan 2023

Most Marketing Interrupts But Does Not Engage. This Book Engages!

This book hit me right upside my head! Makes me think about everything I am doing for my business, not doing for my business and doing wrong in my business. What IS my message? Is what I think I am saying about myself and my business really communicating what I want my message to say? When people get to my website, am I just saying the same old rubbish,....blah, blah, blah? Service, quality, dependability yawn...How do we make ourselves stand out from the crowds of businesses offering similar products and services? Are we competing on price? If so, its our own darned fault! Have we written a book? Are we seriously out there on social media? Are we business-like when we need to be on certain websites? Are we more relaxed on others? Do we know the demographics of the users of different media. Which ones attract more male users and which ones attract more female users? Do we use hashtags correctly. There is so much in this book I didn't know I needed to know! No wonder my page ranking on Google has steadily fallen off over the last 5 years. I will take this book and go to work on boosting my business profile on line.

Anonymous

Reviewed on 16th Jan 2023

The story changes when the angle changes

This is not just a marketing book.
Before reading further, I want to make clear that a five star review means that I love this book.

This is not just a marketing book.

This starts out with a premise on marketing, but is out and out a book on understanding better systems and human mind.

Moreover, this book focuses on ethical growth by sheer understanding of nuances.

(The book deals with a wide perspective. The scope of the review is not to act as a spoiler. But to evaluate.)

I recommend this to my whole team.

Kym

Reviewed on 16th Jan 2023

Great insightful information!

This is a book that doesn't miss out on much to do with marketing a business. It really is full of information and knowledge and comes from a someone with success and experience!

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